Plan Your Visit Ad Spend Calculator
2.5 is average
"How You Follow Up Determains How They Show-Up." - Brady Sticker
Average Show Rate:
Google PYVs: 90+% (regardless of automated or personalized follow up)
Facebook / Instagram Leads with Automated Follow Up: 20-30%
Facebook / Instagram Leads with Great, Personalized Follow Up: 50-80%
Often referred to as "Cost Per Lead". Average is $10-$30

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“How much money should my church spend on ads?”

If you find yourself asking this question, then you are in the right place. Many churches want to run ads on Facebook, Instagram, TikTok, etc. but get overwhelmed when trying to come up with a budget. Rather than pulling a random number that sounds reasonable, why not start with a goal in mind? This calculator will help you determine how much should spend based on how many new church guests you want.

This calculator is designed to help churches promoting “Plan Your Visit” ads calculate and figure out how much they should spend on their ad campaigns. Just answer the following questions and then it will tell you how much you need to spend to reach your new guest goals!

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